![]() ![]() If there is a wave you see coming in a technology, industry, or customer behavior, grab a surf board :) It was a completely new concept in the 60's, and today "discounters" represents over 87% of all retail! ![]() Selling *some* items as zero or negative margin to entice people to come into the store, while making profit elsewhere. Selling items at extremely low margin and relying on volume to make up for it, andĢ. we can't imagine life before it! His creation had two major components:ġ. Sam Walton created the idea of the mass-market discount store, which is so ubiquitous today. While often founders may deride and downplay their competition, focusing on what they’re doing wrong, Sam was ruthless in stealing and adopting everything they were doing right. He had an intense focus on learning what the competition was doing and stealing the best ideas. He always had his yellow legal pad, taking notes on everything they were doing right. Sam Walton believes he spent more time in Kmart stores than Kmart management itself, exploring his enemy from within. It was almost as if I had a right to win thinking like that often seems to turn into sort of a self-fulfilling prophecy." It never occurred to me that I might lose. Sam: "I think Kmart or whatever competition we were facing just became Jeff City High School, the team we played for the state championship in 1935. He carried this through the rest of life and always set nearly unreachable goals. Sam Walton got used to winning as an undefeated high school football champion. Walmart's Playbook to Become the World's Largest Company: Thank you as well to Pilot and NZS Capital! You can register for the NZS Talkback here.And if you’re an individual looking for exposure to private growth-stage technology companies, you can invest in the Innovation Fund here. ![]() Just email to and tell them Ben & David sent you.
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